Hypothesis Testing: 8 Ways to test your marketing ideas

# Newsletter

- Mar 6
- 5 min

7 Ways to leverage uncertainty for effective marketing: Ambiguity Bias

- Mar 2
- 4 min

Rhyme your way to better marketing: 11 Ways to leverage Rhyme As Reason Effect

- Mar 1
- 3 min

7 Ways to break down the barriers with Cross-Race Effect

- Feb 28
- 4 min

7 Ways to leverage Law of Instrument : Right tool is the key!

- Feb 27
- 4 min

Parkinson’s Law : 8 Ways to use the Power of Time Pressure to boost your campaigns

- Feb 25
- 6 min

8 Ways to leverage Fitt’s Law and make your brand's digital presence more user-friendly

- Feb 24
- 5 min

10 Ways to get weird with the Bizarreness Effect

- Feb 24
- 5 min

Picture Superiority Effect: 11 Ways to use images and boost your marketing efforts

- Feb 23
- 6 min

7 Ways to Use Gambler's Fallacy to boost your marketing strategy

- Feb 22
- 4 min

Linear Thinking : 6 Ways to master the art of systematic thinking

- Feb 22
- 7 min

The power of Exceptionalism: 10 Ways to stand out and sell more

- Feb 21
- 5 min

7 Ways of leveraging short-term experiences for long-term impact : Duration Neglect

- Feb 15
- 7 min

Affective Escalation: 8 Ways how to use emotions to captivate your audience and drive conversions

- Feb 14
- 5 min

7 Ways to create more effective campaigns using Order Effect

- Feb 13
- 4 min

Don't bury your head in the sand : 8 Ways to use “Ostrich Effect”

- Feb 10
- 7 min

10 Ways to use the Power of Context

- Feb 9
- 6 min

8 Ways to maximize the Power of Perseverance in marketing

- Feb 8
- 4 min

7 Ways to unleash the Power of Cultural Bias: A guide for marketers and advertisers

- Feb 8
- 5 min

7 Ways of maximizing impact with the Power of the Present : Temporal Myopia